Hello!
Welcome to my digital media portfolio. I am a communications and media professional with nearly ten years of experience in content creation via videography, photography, and graphic design. These creative skills have professionally led me to various employment and volunteer opportunities such as social media management, brand management, and digital marketing, among others.
My portfolio aims to showcase my skills and creativity to potential employers. In this portfolio, you will find examples of my work and details about my professional experience. Thank you for visiting my portfolio, and I hope you enjoy exploring my work!
Resume
Work Experience
Owner/Videographer/Editor
Fletcher Media | 12/2019 - Present
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Personal wedding videography LLC
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Books, films, and edits weddings
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Manages second videographers
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Social media and website creation
Communications & Technology Director
Village of McFarland | 12/2019 - 08/2023
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Direct and collaborate with Communications and Technology Department staff with a focus strategies on mass communications, website management, branding, IT, and McFarland's local access channel
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Lead staff member for the Village's Diversity, Equity & Inclusion (DEI) Committee
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Foster other departments of the Village and members of the public to help promote Village events
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Plan and implement annual and capital budgets
Communications Specialist
Village of McFarland | 02/2016 - 12/2019
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Enhance Village communications through social media, village website, and other forms of electronic communications
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Create digital content
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Assist with the production and direction of programs for McFarland’s local Public, Educational, and Government (PEG) channel
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Strategize Communications and Technology Department programs and public service announcements
Senior Project Manager
Red Arrow Production | 01/2015 - 12/2019
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Work closely with clients to achieve project goals and build company relationships
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Assist Red Arrow management team in client retention and expansion
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Coordinate video shoots and other aspects of video production with clients and staff
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Direct, manage, and produce live events and video shoots
Education
University of Wisconsin – Madison
2010 - 2014
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Bachelor of Arts, Communication Arts - Radio, TV & Film
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Certificate, Gender and Women's Studies
Involvement & Leadership
Board Member | Communications & Relations Committee Chair
Wisconsin Community Media
Platespinners Member
League of Wisconsin Municipalities
Village Liason
Indigenous Solidarity Collective of McFarland
Marketing & Website Management Volunteer
McFarland Community Festival
Drumline Member/Section Leader
Green Bay Packers Tundra Line | University of Wisconsin Marching Band
Volunteer
Wisconsin Film Festival
Recognitions & Accomplishments
Gratitude of Service Recognition
Melissa Agard, Wisconsin State Senator
Communications Employee Spotlight Feature
The Municipality magazine, League of Wisconsin Municipalities
Live Professional - Award of Excellence: "McFarland Spartans vs Evansville Blue Devils"
Best of the Midwest Media Fest 2023, Wisconsin Community Media
Best of Weddings 2022 - Videographer
The Knot
Sports Professional - Award of Achievement: "Badger West Conference Girls Swim Meet"
Best of the Midwest Media Fest 2022, Wisconsin Community Media
Local Events Professional - Award of Achievement: "McFarland Community Service Day"
Best of the Midwest Media Fest 2017, Wisconsin Community Media
Skills
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Videography
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Photography
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Adobe Creative Suite
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Graphic Design
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Storytelling
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Social Media
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Branding
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Website Management
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Public Relations
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Event Planning
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Diversity, Equity, Inclusion & Belonging (DEIB)